I was invited to conduct this webinar for NPR member stations across the country. I discuss some of the most innovative ways of engaging audiences on social media. Webinar Topics ✅ Social media graphics ✅ Social media “readable” videos
Tutorial: Website Analytics
This video tutorial gives a brief overview of analytics available for WordPress sites. Analytics are discussed in Chapter 6 and the Social Media Analytics Checklist is a helpful guide to measure the effectiveness of your social media activity. Google
Tutorial: Facebook Insights Analytics
This video tutorial gives a brief overview of the Facebook Insights dashboard. Analytics are discussed in Chapter 6 and the Social Media Analytics Checklist is a helpful guide to measure the effectiveness of your social media activity. Facebook
Tutorial: Twitter Analytics
This video tutorial gives a brief overview of Twitter Analytics. Analytics are discussed in Chapter 6 and the Social Media Analytics Checklist is a helpful guide to measure the effectiveness of your social media activity. All Twitter users can
Checklist: Social Media Analytics
Each chapter contains checklists that allow students to put what they learn into practice and create a portfolio of work. The checklists have been classroom tested in my Mobile and Social Media Journalism course. This checklist appears in Chapter 6, From